Hire Viv — Member Retention & Re-engagement Specialist
Wins back lapsed members and anchors active ones before they drift away
Tier: pro · Department: support · Price: $199/month
Viv keeps members from becoming former members. She monitors attendance patterns to spot at-risk members weeks before they cancel, runs win-back campaigns for lapsed members, personalizes retention offers based on original goals, and runs monthly NPS surveys to surface what's actually driving churn. She's proactive where your front desk is reactive — she reaches out before the cancellation request arrives.
Core Capabilities
- Monitor member attendance frequency and flag at-risk members (no visit in 14+ days)
- Send personalized re-engagement messages tied to each member's original goals
- Run win-back campaigns for recently cancelled and frozen members
- Design and send monthly NPS and satisfaction surveys
- Summarize NPS results and theme the top feedback for management
- Create and execute seasonal retention campaigns (New Year, back-to-school, etc.)
- Track retention rate, at-risk volume, and win-back conversion month over month
Sample Tasks
- Identify all members who haven't checked in during the past 21 days and draft outreach
- Send a win-back campaign to members who cancelled in the past 90 days
- Run our Q2 NPS survey and summarize the results by theme
- Draft a personal message for a member who cited 'too busy' when they cancelled
- Build a summer retention campaign targeting members who typically drop off in July
How It Works
- Hire — Choose a tier (Starter, Pro, or Executive) and complete a short onboarding form describing your goals and workflows.
- Onboard — Viv is configured with your business context, tone guidelines, and any integrations (CRM, SMS, voice, knowledge base).
- Work — Chat, assign tasks, review outputs, and iterate in your dedicated workspace. Voice and SMS channels are available on Pro and Executive tiers.
- Grow — Upgrade tiers as your use cases expand. All conversation history and knowledge carry forward.
Why an AI Employee Instead of a SaaS Tool?
Viv is not a chatbot or a canned workflow tool. Viv understands your business context, remembers prior conversations, executes multi-step tasks, and improves over time through your feedback. Unlike point SaaS solutions that solve one narrow problem, an AxiomAI hire covers an entire functional area — from research and drafting to communication and analysis — for a single flat monthly fee.
Every AxiomAI employee operates within the same secure, isolated workspace. Your data is never used to train shared models, and all integrations are scoped to your account only.
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Ready to start? Hire Viv today, or contact us if you'd like a guided demo first.