Plans built for AI-first growth
Mahlum Innovations publishes pricing across every tool and subscription tier. Custom AI systems and platform builds are scoped and quoted individually after a discovery call. Every engagement includes a written statement of work with explicit deliverables and success criteria agreed before any code is written.
AI visibility and audit tools
AI Visibility Audit (one-time scans)
The AI Visibility Audit scores any URL across 10 categories: SEO fundamentals, technical SEO, AI/GEO crawlability, structured data, content quality, Core Web Vitals, accessibility, social meta, internal linking, and brand authority.
- Free: Single page scan. Top 3 issues. AI-written summary. No signup required.
- Standard — $149: Up to 15 pages. All issues with severity ranking. Full AI roadmap. PDF export.
- Pro — $249: Everything in Standard plus a competitor benchmark and a 30-minute strategy call with Colter Mahlum.
Full Website Scan (comprehensive audits)
The Full Website Scan covers 12 deep dimensions and delivers an interactive report on a custom subdomain, a downloadable PDF, a prioritized 12-month roadmap, and a 1-hour strategy call.
- Starter — $499: Up to 25 pages, all 12 dimensions, 1 competitor benchmark, 1-hour strategy call, interactive web report plus PDF export.
- Growth — $1,499: Up to 200 pages, all 12 dimensions, 3 competitors, 1-hour strategy call, branded interactive report plus PDF export.
- Enterprise — Custom: 200-plus pages, ecommerce or multi-brand or multi-locale, 5 competitors, 2-hour strategy call, 30-day post-delivery async Q&A follow-up.
AxiomCMO: ongoing AI visibility subscriptions
AxiomCMO turns one-time audit results into a continuous improvement program with monthly re-audits, automated fix recommendations, and publishing integrations. Three tiers by capability level:
- Starter: Core AI visibility monitoring, monthly automated audits, Slack alerts, and prioritized fix recommendations. For small businesses and single-brand operators.
- Pro: Everything in Starter plus direct WordPress publishing integration, competitor tracking, and multi-user workspace access. For growth-stage businesses and active content teams.
- Executive: Everything in Pro plus white-label reporting, multi-brand workspace management, agency client management, and dedicated async support. For agencies and multi-location operators.
AI-infused websites (project pricing)
Smart websites built with conversational AI, JSON-LD entity graphs, and SEO architecture from the ground up. See the websites page for full details.
- Essentials — $1,200: Core site, JSON-LD entity graph, SEO architecture, fast React build.
- Growth — $2,800: Conversational AI built in, expanded content, and lead capture automation.
- Advanced AI build — $5,200 to $9,600 and up: AI voice reception, agentic admin automation, and multi-system integrations.
Monthly care and growth plans
- Care and services plan — $299/month: Hosting, maintenance, and technical upkeep.
- SEO Essentials — $715/month: Monthly SEO work, rank tracking, and content recommendations.
- SEO and content growth — $1,540/month: Active content production, link building, and AI-engine citation optimization.
Custom AI systems and platform builds
Custom machine learning development, enterprise platform builds, and AI strategy consulting engagements are scoped individually. The typical project range is $50,000 to $500,000 and above depending on scope, data complexity, and integration requirements. Every engagement includes a written statement of work with a fixed price before any code is written. The first 45-minute strategy call is free.
How engagements are structured
- No open-ended retainers for build work. You get a defined output, a defined timeline, and a defined price.
- Success metrics are agreed in writing at kickoff before the first line of code is written.
- Colter personally leads every engagement. No account managers, no offshore handoffs.
- Custom builds are invoiced in milestones: deposit at kickoff, mid-project at the prototype review, final payment at production deployment.
- Weekly executive readouts throughout every project.
Pricing FAQ
Is the first conversation free?
Yes. The first 45-minute strategy call is always free. We review your situation, identify your highest-leverage opportunities, and tell you honestly whether we are the right fit.
What determines the price for a custom AI build?
Scope (number of integrations, data sources, and users), data maturity (clean structured data vs. messy unstructured data requiring preparation), model complexity, and deployment environment. A scoped discovery call is the fastest route to an accurate number.
Do you offer payment plans?
Custom builds are invoiced in milestones aligned to deliverables. The exact milestone schedule is agreed in the statement of work before any work begins.